Simone Porte Jacquemus is the 25 year old designer behind the fun, whimsical brand Jacquemus. After studying for only 2 months at ESMOD, a university in Paris, he dropped out to start his own label at just 19.
I would describe his clothes as youthful, daring and spontaneous but most of all they are clothes that make you smile. Full of primary colours and bold shapes, his style is slightly naive with a rebellious touch.
Believe it or not, Simone actually worked as a sales assistant at Comme Des Garçons until last year. His advice: don't give up the day job.
The most most recent SS14 Jacquemus collection was his take on French women at the beach. A women who is daring, outgoing and always willing to try new things. It included playful crop tops, kitschy skirts and his modern primary coloured take on Breton stripes.
To see more from Jacquemus click here.
Lots of love,